• Products
    • Integrate
      • Precisely Connect
        • Connect
      • Precisely Ironstream
        • Ironstream
        • Ironstream for Splunk®
        • Ironstream for ServiceNow®
      • Precisely Automate
        • Automate Evolve
        • Automate Studio
      • Precisely Assure
        • Assure Security
        • Enforcive
        • Assure MIMIX
        • Assure MIMIX for AIX®
        • Assure QuickEDD
        • Assure iTERA
      • Precisely Syncsort
        • Syncsort MFX
        • Syncsort Optimize IMS
        • Syncsort Optimize DB2
        • Syncsort Optimize IDMS
        • Syncsort Network Management
        • Syncsort Capacity Management
    • Verify
      • Precisely Spectrum Quality
        • Spectrum Context Graph
        • Spectrum Global Addressing
        • Spectrum Quality
      • Precisely Trillium
        • Trillium Discovery
        • Trillium Geolocation
        • Trillium Quality
      • Precisely Data360
        • Data360 Analyze
        • Data360 DQ+
        • Data360 Govern
      • Precisely EnterWorks
        • EnterWorks
    • Locate
      • Precisely Spectrum Spatial
        • Spectrum Spatial
        • Spectrum Spatial Routing
        • Spectrum Spatial Insights
      • Precisely Spectrum Geocoding
        • Spectrum Global Geocoding
        • Spectrum Enterprise Tax
      • Precisely MapInfo
        • MapInfo Pro
        • MapReveal
        • MapXtreme
    • Enrich
      • Precisely Addresses
      • Precisely Boundaries
      • Precisely Demographics
      • Precisely Points of Interest
      • Precisely Streets
    • Engage
      • EngageOne Communicate
      • EngageOne RapidCX
      • EngageOne Digital Self-Service
        • EngageOne Digital Self-Service
        • EngageOne Vault
      • EngageOne Compose
      • EngageOne Enrichment
    • Precisely Data Integrity Suite
    • Precisely APIs
    • Data Guide
    • Precisely Data Experience
  • Solutions
    • By topic
      • Customer engagement
        • Customer engagement
        • Chatbot
        • Digital self-service
        • Digital archiving
        • Email and SMS
        • Print to digital
        • Video
      • Data enrichment
      • Data integrity
        • Data integrity
        • Environmental, social and governance (ESG)
      • Data integration
        • Data integration
        • Security Information and Event Management
        • Real-time CDC and ETL
        • IT Operations Analytics
        • IT Operations Management
        • Cloud data warehousing
      • Data governance
        • Data governance
        • Data catalog
      • Data quality
        • Data quality
        • Address validation/standardization
        • CRM & ERP data validation
        • Customer 360
        • Data matching & entity resolution
        • Data observability
        • Data reconciliation
        • Data validation and enrichment
      • Location intelligence
        • Spatial analytics
        • Geocoding and data enrichment
      • Master data management
      • Process automation
    • By platform
      • AWS
      • Cloudera
      • Confluent
      • Databricks
      • IBM i
        • IBM i
        • Compliance with security regulations
        • Security monitoring and reporting
        • High availability and disaster recovery
        • Data privacy
        • Access control
      • IBM mainframe
        • IBM mainframe
        • Sort optimization
      • Microsoft Azure
      • SAP
        • SAP process automation
        • Excel to SAP automation
        • SAP master data management
        • SAP finance automation
      • ServiceNow
      • Snowflake
      • Splunk
    • By industry
      • Financial services
      • Government
      • Insurance
      • PropTech
      • Retail
      • Telecommunications
    • Global Services
      • Precisely Strategic Services
      • Professional services
  • Resources
    • Resource center
      • Analyst reports
      • Customer stories
      • eBooks
      • Events
      • Infographics
      • Product demos
      • Product documentation
      • Solution sheets
      • Videos
      • Webinars
      • White papers
    • By topic
      • Customer engagement
      • Data enrichment
      • Data governance
      • Data integrity
      • Data integration
      • Data quality
      • High availability and disaster recovery
      • IBM i security
      • Location intelligence
      • Master Data Management
      • SAP Automation
    • By industry
      • Financial service and banking
      • Insurance
      • Government
      • PropTech
      • Retail
      • Supply Chain
      • Telecommunications
    • Blog
    • Glossary
  • Support
  • About us
    • Precisely
      • Global offices
      • Leadership
      • About us
      • Careers and Culture
      • FAQ
    • Commitments
      • Diversity, Equity, Inclusion, and Belonging
      • Environmental, Social, and Governance (ESG)
      • Global Code of Conduct
      • Precisely Trust Center
    • Newsroom
      • Press releases
      • Events
      • In the news
      • Trust ’23
    • Contact
      • Get in touch
  • English
    • Français
    • Deutsch
    • 日本語
  • Get in touch
  • Products
    • Integrate
      • Precisely Connect
        • Connect
      • Precisely Ironstream
        • Ironstream
        • Ironstream for Splunk®
        • Ironstream for ServiceNow®
      • Precisely Automate
        • Automate Evolve
        • Automate Studio
      • Precisely Assure
        • Assure Security
        • Enforcive
        • Assure MIMIX
        • Assure MIMIX for AIX®
        • Assure QuickEDD
        • Assure iTERA
      • Precisely Syncsort
        • Syncsort MFX
        • Syncsort Optimize IMS
        • Syncsort Optimize DB2
        • Syncsort Optimize IDMS
        • Syncsort Network Management
        • Syncsort Capacity Management
    • Verify
      • Precisely Spectrum Quality
        • Spectrum Context Graph
        • Spectrum Global Addressing
        • Spectrum Quality
      • Precisely Trillium
        • Trillium Discovery
        • Trillium Geolocation
        • Trillium Quality
      • Precisely Data360
        • Data360 Analyze
        • Data360 DQ+
        • Data360 Govern
      • Precisely EnterWorks
        • EnterWorks
    • Locate
      • Precisely Spectrum Spatial
        • Spectrum Spatial
        • Spectrum Spatial Routing
        • Spectrum Spatial Insights
      • Precisely Spectrum Geocoding
        • Spectrum Global Geocoding
        • Spectrum Enterprise Tax
      • Precisely MapInfo
        • MapInfo Pro
        • MapReveal
        • MapXtreme
    • Enrich
      • Precisely Addresses
      • Precisely Boundaries
      • Precisely Demographics
      • Precisely Points of Interest
      • Precisely Streets
    • Engage
      • EngageOne Communicate
      • EngageOne RapidCX
      • EngageOne Digital Self-Service
        • EngageOne Digital Self-Service
        • EngageOne Vault
      • EngageOne Compose
      • EngageOne Enrichment
    • Precisely Data Integrity Suite
    • Precisely APIs
    • Data Guide
    • Precisely Data Experience
  • Solutions
    • By topic
      • Customer engagement
        • Customer engagement
        • Chatbot
        • Digital self-service
        • Digital archiving
        • Email and SMS
        • Print to digital
        • Video
      • Data enrichment
      • Data integrity
        • Data integrity
        • Environmental, social and governance (ESG)
      • Data integration
        • Data integration
        • Security Information and Event Management
        • Real-time CDC and ETL
        • IT Operations Analytics
        • IT Operations Management
        • Cloud data warehousing
      • Data governance
        • Data governance
        • Data catalog
      • Data quality
        • Data quality
        • Address validation/standardization
        • CRM & ERP data validation
        • Customer 360
        • Data matching & entity resolution
        • Data observability
        • Data reconciliation
        • Data validation and enrichment
      • Location intelligence
        • Spatial analytics
        • Geocoding and data enrichment
      • Master data management
      • Process automation
    • By platform
      • AWS
      • Cloudera
      • Confluent
      • Databricks
      • IBM i
        • IBM i
        • Compliance with security regulations
        • Security monitoring and reporting
        • High availability and disaster recovery
        • Data privacy
        • Access control
      • IBM mainframe
        • IBM mainframe
        • Sort optimization
      • Microsoft Azure
      • SAP
        • SAP process automation
        • Excel to SAP automation
        • SAP master data management
        • SAP finance automation
      • ServiceNow
      • Snowflake
      • Splunk
    • By industry
      • Financial services
      • Government
      • Insurance
      • PropTech
      • Retail
      • Telecommunications
    • Global Services
      • Precisely Strategic Services
      • Professional services
  • Resources
    • Resource center
      • Analyst reports
      • Customer stories
      • eBooks
      • Events
      • Infographics
      • Product demos
      • Product documentation
      • Solution sheets
      • Videos
      • Webinars
      • White papers
    • By topic
      • Customer engagement
      • Data enrichment
      • Data governance
      • Data integrity
      • Data integration
      • Data quality
      • High availability and disaster recovery
      • IBM i security
      • Location intelligence
      • Master Data Management
      • SAP Automation
    • By industry
      • Financial service and banking
      • Insurance
      • Government
      • PropTech
      • Retail
      • Supply Chain
      • Telecommunications
    • Blog
    • Glossary
  • Support
  • About us
    • Precisely
      • Global offices
      • Leadership
      • About us
      • Careers and Culture
      • FAQ
    • Commitments
      • Diversity, Equity, Inclusion, and Belonging
      • Environmental, Social, and Governance (ESG)
      • Global Code of Conduct
      • Precisely Trust Center
    • Newsroom
      • Press releases
      • Events
      • In the news
      • Trust ’23
    • Contact
      • Get in touch
  • English
    • Français
    • Deutsch
    • 日本語
  • Get in touch
  • Products
    • Integrate
      • Precisely Connect
        • Connect
      • Precisely Ironstream
        • Ironstream
        • Ironstream for Splunk®
        • Ironstream for ServiceNow®
      • Precisely Automate
        • Automate Evolve
        • Automate Studio
      • Precisely Assure
        • Assure Security
        • Enforcive
        • Assure MIMIX
        • Assure MIMIX for AIX®
        • Assure QuickEDD
        • Assure iTERA
      • Precisely Syncsort
        • Syncsort MFX
        • Syncsort Optimize IMS
        • Syncsort Optimize DB2
        • Syncsort Optimize IDMS
        • Syncsort Network Management
        • Syncsort Capacity Management
    • Verify
      • Precisely Spectrum Quality
        • Spectrum Context Graph
        • Spectrum Global Addressing
        • Spectrum Quality
      • Precisely Trillium
        • Trillium Discovery
        • Trillium Geolocation
        • Trillium Quality
      • Precisely Data360
        • Data360 Analyze
        • Data360 DQ+
        • Data360 Govern
      • Precisely EnterWorks
        • EnterWorks
    • Locate
      • Precisely Spectrum Spatial
        • Spectrum Spatial
        • Spectrum Spatial Routing
        • Spectrum Spatial Insights
      • Precisely Spectrum Geocoding
        • Spectrum Global Geocoding
        • Spectrum Enterprise Tax
      • Precisely MapInfo
        • MapInfo Pro
        • MapReveal
        • MapXtreme
    • Enrich
      • Precisely Addresses
      • Precisely Boundaries
      • Precisely Demographics
      • Precisely Points of Interest
      • Precisely Streets
    • Engage
      • EngageOne Communicate
      • EngageOne RapidCX
      • EngageOne Digital Self-Service
        • EngageOne Digital Self-Service
        • EngageOne Vault
      • EngageOne Compose
      • EngageOne Enrichment
    • Precisely Data Integrity Suite
    • Precisely APIs
    • Data Guide
    • Precisely Data Experience
  • Solutions
    • By topic
      • Customer engagement
        • Customer engagement
        • Chatbot
        • Digital self-service
        • Digital archiving
        • Email and SMS
        • Print to digital
        • Video
      • Data enrichment
      • Data integrity
        • Data integrity
        • Environmental, social and governance (ESG)
      • Data integration
        • Data integration
        • Security Information and Event Management
        • Real-time CDC and ETL
        • IT Operations Analytics
        • IT Operations Management
        • Cloud data warehousing
      • Data governance
        • Data governance
        • Data catalog
      • Data quality
        • Data quality
        • Address validation/standardization
        • CRM & ERP data validation
        • Customer 360
        • Data matching & entity resolution
        • Data observability
        • Data reconciliation
        • Data validation and enrichment
      • Location intelligence
        • Spatial analytics
        • Geocoding and data enrichment
      • Master data management
      • Process automation
    • By platform
      • AWS
      • Cloudera
      • Confluent
      • Databricks
      • IBM i
        • IBM i
        • Compliance with security regulations
        • Security monitoring and reporting
        • High availability and disaster recovery
        • Data privacy
        • Access control
      • IBM mainframe
        • IBM mainframe
        • Sort optimization
      • Microsoft Azure
      • SAP
        • SAP process automation
        • Excel to SAP automation
        • SAP master data management
        • SAP finance automation
      • ServiceNow
      • Snowflake
      • Splunk
    • By industry
      • Financial services
      • Government
      • Insurance
      • PropTech
      • Retail
      • Telecommunications
    • Global Services
      • Precisely Strategic Services
      • Professional services
  • Resources
    • Resource center
      • Analyst reports
      • Customer stories
      • eBooks
      • Events
      • Infographics
      • Product demos
      • Product documentation
      • Solution sheets
      • Videos
      • Webinars
      • White papers
    • By topic
      • Customer engagement
      • Data enrichment
      • Data governance
      • Data integrity
      • Data integration
      • Data quality
      • High availability and disaster recovery
      • IBM i security
      • Location intelligence
      • Master Data Management
      • SAP Automation
    • By industry
      • Financial service and banking
      • Insurance
      • Government
      • PropTech
      • Retail
      • Supply Chain
      • Telecommunications
    • Blog
    • Glossary
  • Support
  • About us
    • Precisely
      • Global offices
      • Leadership
      • About us
      • Careers and Culture
      • FAQ
    • Commitments
      • Diversity, Equity, Inclusion, and Belonging
      • Environmental, Social, and Governance (ESG)
      • Global Code of Conduct
      • Precisely Trust Center
    • Newsroom
      • Press releases
      • Events
      • In the news
      • Trust ’23
    • Contact
      • Get in touch
  • English
    • Français
    • Deutsch
    • 日本語

Precisely Blog Location Intelligence

Categories
  • Big Data
  • Company & Culture
  • Customer Engagement
  • Data Availability
  • Data Enrichment
  • Data Governance
  • Data Integrity
  • Data Quality
  • Data Security
  • Location Intelligence
  • Mainframe
  • Master Data Management
  • SAP Automation

Precisely Blog Location Intelligence

Categories
  • Big Data
  • Company & Culture
  • Customer Engagement
  • Data Availability
  • Data Enrichment
  • Data Governance
  • Data Integrity
  • Data Quality
  • Data Security
  • Location Intelligence
  • Mainframe
  • Master Data Management
  • SAP Automation

Blog > Location Intelligence

Geofencing vs. Beaconing

Geofencing vs. Beaconing

If you really want to meet your customers where they are, it’s time to try location-based marketing. For advertisers, this strategy involves sending promotions to customers’ mobile phones as they...

Authors Photo Precisely Editor | Location Intelligence | May 29, 2020
Geofences: What They Are and Why They're Effective

Geofences: What They Are and Why They’re Effective

Geofencing is the use of connected mobile technology within specific, well-defined areas to help your business understand customer behavior, present consumers with location-specific advertising, and...

Authors Photo Precisely Editor | Location Intelligence | May 27, 2020
4 Industries Using Location Intelligence to Make Better Decisions

4 Industries Using Location Intelligence to Make Better Decisions

Today’s companies are becoming experts at extracting business intelligence from data. One element that’s still underutilized is location intelligence. What is location intelligence? Forrester...

Authors Photo Precisely Editor | Location Intelligence | May 18, 2020
Location Intelligence in the Era of COVID-19 – Map Resources

Location Intelligence in the Era of COVID-19 – Map Resources

Mapping technology and the insights derived from location intelligence are helping to alert and allay fears during this time of the coronavirus. Maps are helping to inform the public about the...

Authors Photo Precisely Editor | Location Intelligence | May 4, 2020
The Wonderful World of POI

The Wonderful World of POI Data

Points of Interest (POI) are being applied to address so many problems it’s hard to keep track of them all. I feel like I learn of a new use case every time I meet clients – surprising things...

Authors Photo Andy Bell | Location Intelligence | April 6, 2020
« Previous 1 … 8 9 10

Let's Talk

Get in touch
  • Terms of Use
  • Privacy Notice
  • Trademarks
  • Sitemap

Copyright 2020, 2023 Precisely

Precisely

  • About us
  • Leadership
  • Careers and Culture
  • EthicsPoint
  • Codes of Conduct
  • Anti-Modern Slavery
  • Contact

Discover

  • Blog
  • Newsroom
  • Partners
  • Glossary

Social

  • LinkedIn
  • Facebook
  • Twitter
  • YouTube
OIIOIOIO