Additional Terms for PlaceIQ Places Mapping Table
June 19, 2025
In addition to your Agreement with us, your use of the PlaceIQ Places Mapping Table is governed by these Additional Terms and Conditions:
1. Customer will only use the PlaceIQ Places Mapping Table in conjunction with other PlaceIQ datasets and Precisely products and services within the bounds of one or more of the following use cases:
1.1 Retail Site Selection
- Analyzing aggregated foot traffic to identify potential store locations
- Understanding general visitation patterns to commercial areas
1.2 Urban Planning & Infrastructure
- Assessing pedestrian and mobility trends around transit hubs or public spaces
- Supporting planning for walkways, lighting, or amenities in high-traffic zones
1.3 Real Estate Market Analysis
- Evaluating neighborhood vitality based on generalized movement trends
- Identifying high-demand zones for commercial or mixed-use development.
2. Customer shall not use the PlaceIQ Places Mapping Table alone or in conjunction with other PlaceIQ data sets or Precisely products and services for purposes of or in connection with (1) determining employment, credit, health care, or insurance eligibility; (2) creating anonymized or aggregate data, (3) any unlawful or illegal purposes, or (4) discriminating against any person or promoting bigotry, racism, or harm (5) advertising activation and/or measurement.
3. Further, Customer shall not process or reverse engineer the PlaceIQ Places Mapping Table in a manner that would make data in PlaceIQ or Precisely Products or the PlaceIQ Places Mapping Table attributable to (i) persons located outside the United States of America, (ii) persons under the age of eighteen (18), or (iii) a Sensitive Location or a person or device’s association with or proximity to a Sensitive Location.
“Sensitive Location” means (i) places of worship, including without limitation locations used as gatherings for the purposes of religious worship; (ii) correctional facilities; (iii) places that can be used to infer an LGBTQ+ identification or sexual preference; (iv) places that infer engagement with explicit sexual content, material, or acts; (v) places primarily intended to be occupied by children under 16 (including without limitation nursery schools, elementary and middle schools, day care centers, etc.); (vi) domestic abuse shelters, including without limitation rape crisis centers and shelters for abused or battered men, women, or children; (vii) welfare, homeless shelters and halfway houses, and other similar social service centers; (viii) dependency or addiction treatment centers, including without limitation those used to treat alcohol, gambling or drug dependencies or addictions; (ix) medical facilities that cater predominantly to sensitive conditions, such as cancer centers, HIV/AIDS, fertility or abortion clinics, mental health treatment facilities, or emergency room trauma centers; (x) places that may be used to infer refugee or immigrant status, such as refugee or immigration centers and immigration services; (xi) credit repair, debt services, bankruptcy services, or payday lending institutions; (xii) temporary places of assembly such as political rallies, marches, or protests, during the times that such rallies, marches, or protests take place; (xiii) military bases (including without limitation recruitment centers located on military bases) and first responder locations, including without limitation fire departments and police departments; (xiv) locations where firearms are sold or used (including without limitation gun dealers and shooting ranges) but excluding general sporting and retail locations; and (xv) points of interest categories related to post-secondary education.