Data Guide AdTech
Combine location data with business, consumer and contextual information to ensure relevant ad content reaches the right audience at the right time.
- Augment mobile data
Turn a coordinate into a richer context of place
- Enrich audience profiles
Combine location and demographics information with consumer and social data
- Identify lookalike customers
The more you know about one customer, the easier it is to find others
- Target media placement
Understand where to engage media and when to convert buyers
Find a dataset you're interested in?
Learn more about the datasets most commonly used within the AdTech sector and how those datasets are applied to specific use cases.
Customer Insight & Audience Creation
See how AdTech organizations leverage data to better understand customers and make informed decisions