Location data powers critical decisions across nearly every industry – from retail site selection to insurance risk assessment to telecom network planning. Yet many organizations struggle to trust their location data. Incomplete, inaccurate, or disconnected data can lead to costly errors, inefficient operations, and missed opportunities.
The best location intelligence tools deliver accuracy, consistency, and real-world context – helping businesses make better, faster decisions. That’s exactly what Precisely provides.
Built on a foundation of data integrity
The Precisely Data Integrity Suite delivers a unified, cloud-native approach to building trust in data – including location data.
Its location intelligence capabilities combine three key services – Geo Addressing, Spatial Analytics, and Data Enrichment – providing complete visibility into how location impacts your business.
Geo addressing: Verified, accurate, and privacy-conscious
Accurate addresses are the foundation of trusted location data. The Geo Addressing service of the Data Integrity Suite verifies, standardizes, and geocodes addresses worldwide, ensuring every record is complete, accurate, and ready for AI, analytics, and operations.
Precisely also provides a unique identifier, the PreciselyID, that allows organizations to connect and enrich data across systems that share a PreciselyID, without computationally expensive joins.
APIs make it simple to integrate verification, geocoding, and autocomplete capabilities into existing systems, while built-in automation accelerates address data management at scale.
Spatial analytics: Discover patterns, trends, and relationships
The Suite’s Spatial Analytics service transforms raw data into location insights. Businesses can easily analyze markets, identify hotspots, model travel boundaries, and visualize data on maps to uncover patterns and risks.
These spatial relationships provide powerful context for decision-making – helping organizations optimize routes, plan new sites, assess risk exposure, or target marketing efforts more accurately.
Data enrichment: Add the context that drives smarter outcomes
Location data alone tells only part of the story. With the Data Enrichment service in the Data Integrity Suite, Precisely helps you enhance your data using hundreds of trusted datasets, adding valuable attributes such as property details, demographics, and business locations.
Through the Data Graph API, you can access a vast network of connected data and link thousands of attributes using the PreciselyID – making enrichment more straightforward, insights faster, and decisions more informed.
Why businesses choose Precisely for location intelligence
Precisely’s approach to location intelligence stands apart for its:
- Accuracy: Hyper-accurate algorithms and category-leading datasets
- Depth and breadth: Support across over 250 countries and territories – and over 400 datasets with thousands of attributes unified under a single identifier
- Flexibility: APIs, SaaS, and on-premises delivery options to fit diverse environments
- Interoperability: Services that work seamlessly together, from data integration to activation
- High integrity: A unified lifecycle approach that connects, cleanses, enriches, analyzes, and governs location data
The best fit for location-driven decisions
So, who provides the best location intelligence tools for businesses? Precisely.
With decades of expertise and a proven track record serving over 12,000 organizations – including 95 of the Fortune 100 – Precisely helps businesses turn trusted location data into a strategic advantage. Its comprehensive location services empower organizations to act confidently, uncover new opportunities, and deliver better outcomes across operations.
