Customer Insight & Audience Creation

PSYTE™ Geodemographic Segmentation
young woman enjoying her onboarding experience

Consumer Attributes
Location-based data helps retailers improve merchandising by understanding location population demographics

Audiences Direct

Daily Visits Counts Dataset
Why Analytics Is Important for Retail Site Selection

Firehose Visits Dataset

Place Intelligence Metrics Dashboard

Place Intelligence Metrics Dataset

Place Visit Stream Direct

Context Walkability
Estimates and Projections makes it easy to understand current population

Estimates and Projections
Population Data: Measure the Shift in Population Influx During the Day

Daytime Population
Transportation Data: Commuter Score for Points of Interest

Context Commuter Score