The pandemic isn’t over, but social distancing is no longer the main driver of consumer behavioral change in our data. Higher prices, especially at the pump, are driving down spending in nearly...
Where we sit – in New York and the San Francisco Bay Area – cases are coming down fast. Hope is on the horizon and it looks like the pattern we watched in South Africa and the UK will play out...
When we sat down at my kitchen table in Boulder, CO over ten years ago and decided to take the plunge and commit to building the business that was to become PlaceIQ – we had no idea of the...
Here at the PlaceIQ we have beautiful intelligent engineers for days. DAYS. A lot of what they do is locked away in Java and left as a mystery to the common man. Sometimes they write in Pig, because...
The setup: using location data to segment regions At Precisely we build location analytics products based on data from hundreds of millions of devices across the US. Intuitively, we know there is...
Big data has helped us in solving some very sophisticated engineering problems. But in turn, as those who work with complex data know, it also creates architectural challenges. At PlaceIQ, it’s...
Whether you’re a data scientist, machine learning engineer, or software engineer working in Spark, knowing the basics of application profiling is a must. But profiling Spark applications is...
I’m often brought the challenge of how to optimize our data to address real world problems for our clients. In this blog post, I describe my approach to a data science problem at PlaceIQ in which I...
The National Retail Federation (NRF) says that this year nearly half (49%) of the US population will do a special outing for Dad. Many of these outings – visible via PlaceIQ’s own Landmark...
