Precisely Announces Participation and Support of the Delta Sharing Protocol

This week (May 24 – May 28, 2021), Precisely is a gold sponsor of the Data and AI Summit with presenting sponsor Databricks. The Databricks and Precisely strategic relationship continues to strengthen. In addition to the existing ingest and ETL capabilities of Precisely Connect for mainframe data, 2021 has brought software capabilities that bring geocoding […]
How Geo Addressing Drives Acquisition and Retention Programs for Communications Service Providers

Telecommunications have helped to create a world in which people and communities can be closer to each other than ever before. In some respects, location seems to have become less relevant. As remote workers have discovered the benefits of telecommuting, for example, many have realized that where they work matters less and less. In other […]
Your BI Tools Are Only as Good as Your Business Data. Do You Trust Your Data?

We are all familiar with the old saying “garbage in, garbage out” (or “GIGO” for short). That phrase has been around since the early days of computing, but in this era of high-volume data, advanced analytics, and artificial intelligence, it takes on a much greater significance than ever before. Modern business intelligence systems can process […]
Location Intelligence: Cloud Native Solutions for Insurance Property and Casualty Data Analytics

Cloud native technology has undoubtedly been one of the primary drivers of innovation over the past two decades. It is only relatively recently, however, that the transition to cloud applications has truly reached critical mass in the insurance industry as the benefits of lower costs, centralized storage, agility, and failover capabilities have prompted IT leaders […]
Accurate Geocoding Enables Enrichment

Big data/cloud and integration capabilities are unlocking a world of insight for business leaders across all industries. Location intelligence (LI) provides a critical link between the outside world and the data that businesses currently have about customers, prospects, and competitors. LI connects an organization’s existing data to a vast catalog of external information about demographics, […]
3 Benefits of Moving Location Intelligence to the Cloud

The rapid growth of cloud-based architecture and data-driven analytics has caused businesses to re-assess how they access the various software and data that they need to be successful. Hybrid and full-cloud deployments are becoming more common, and providers of such services are asking themselves what the costs and benefits might be to shift their strategy […]
Exploring the Telecommunication Industry’s Not-So-Secret Advantage

The telecommunications industry lives at the leading edge of technology change. It comes as no surprise, therefore, that leaders in the telecom sector understand the critical role that data science and location data play in building and maintaining competitive advantage. As 5G technology is rolled out, and as a myriad of new technologies are emerging […]
Best of 2020 – Round Up

As 2020 wraps up, we would like to recap our top posts of the year in Data Enrichment, Data Integrity, Location Intelligence, and Data Integration/Data Quality. Let’s take a look! Best of Data Enrichment Data enrichment is about seeing the world in a more nuanced way and adding context to existing business data. The results […]
3 Questions CIOs Should Ask Themselves About Location Intelligence

Like many of you, I spent a significant amount of time looking at election maps of the US as the 2020 voting results came in. Closely following the avalanche of data and statistics as the counts and percentages changed. Regardless of your political persuasion, it was an election that presented many twists and turns, not […]
Best of 2020 – Top 10 Location Intelligence Blog Posts

2020 brought some exciting content in the realm of Location Intelligence. As the year comes to a close, we wanted to share our most clicked Location Intelligence articles from the Precisely blog. Let’s count down the Top 10 Location Intelligence blog posts of the year. #10 3 Keys to Operationalize Location Data Virtually every piece […]
Retail Site Selection and Financial Forecasting

Retail site selection is the process of assessing the suitability of a potential retail location and forecasting the financial return on that investment. By leveraging objective data and unbiased retail analytics, retailers are able to model the financial performance of potential locations with a high degree of accuracy. While the “gut instinct” approach to site […]
3 Ways Geospatial Intelligence Builds Good Businesses

Data analytics is ultimately about the insights you can derive from relationships within your geospatial data. In a scenario involving sales analytics, for example, most companies would like to better understand the relationship between customers and products for geospatial intelligence analysis. For a more nuanced view, you might prefer to see relationships between groups of […]