Black Friday has long represented a high-stakes opportunity for retailers, with Big Box and electronics giants vying for dominance. However, this year told a different story. Google Trends revealed...
The ramp up of store traffic for new Big Box and Dollar Stores was over twice as fast when first in the county. When it comes to navigating and understanding the strategy behind new store openings,...
Assessing your retail network and generating an expansion plan requires diligence, data, and expertise. Here at Precisely we bring all three of these things together. As part of that journey here are...
Today’s companies are becoming experts at extracting business intelligence from data and making business decisions. One element that’s still underutilized is location intelligence. What is...
By Reggie Nicolay, VP Marketing, RPR Every REALTOR® wants to be a trusted local market expert. To accomplish that, they must stay on top of data and market insights daily. They also need to be...
Location intelligence has impacted the retail industry more than most. The rapid increase in adoption of mobile devices has provided a treasure trove of new location-based data about how consumers...
The manufacturing game has changed. The consumer demand for contextual content that tells a story is nothing new – in fact, it’s long influenced retailers and B2C sellers. But now, in our B2B2C...
One thing that’s certain, is that customer preferences will always be changing – a fact that the digital world has only amplified. If you’re a consumer-packaged goods (CPG) company, this...
For retailers, the work of reinvention is just beginning. Brands and commerce businesses must rethink and transform how they deliver frictionless and experiential moments to meet evolving consumer...
