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Blog > location data

Retail will never be the same - The consumer expectation shift in a post COVID world

Retail will never be the same: The consumer expectation shift in a post COVID world

Expectations around retail experience are being turbo-charged. As ever, those who can access and orchestrate data to create differentiated customer experiences will win. But why and how? Like many,...

Authors Photo Precisely Editor | Location Intelligence | April 5, 2021
Why What You Don't Know about Your Customers Can Hurt You

Why What You Don’t Know about Your Customers Can Hurt You

While leading companies are using data enrichment to engage customers in a more meaningful way, virtually everyone has had a frustrating experience with a customer service department at a large...

Authors Photo Precisely Editor | Data Enrichment | January 25, 2021
Exploring the Telecommunication Industry's Not-So-Secret Advantage

Exploring the Telecommunication Industry’s Not-So-Secret Advantage

The telecommunications industry lives at the leading edge of technology change. It comes as no surprise, therefore, that leaders in the telecom sector understand the critical role that data science...

Authors Photo Precisely Editor | Location Intelligence | January 11, 2021
3 Questions CIOs Should Ask Themselves About Location Intelligence

3 Questions CIOs Should Ask Themselves About Location Intelligence

Like many of you, I spent a significant amount of time looking at election maps of the US as the 2020 voting results came in. Closely following the avalanche of data and statistics as the counts and...

Authors Photo Andy d'Andilly | Location Intelligence | December 17, 2020
Best of 2020 – Top 10 Location Intelligence Blog Posts

Best of 2020 – Top 10 Location Intelligence Blog Posts

...

Authors Photo Precisely Editor | Location Intelligence | December 15, 2020
Best of 2020 - Top 5 Data Enrichment Blog Posts

Best of 2020 – Top 4 Data Enrichment Blog Posts

Data enrichment is about seeing the world in a more nuanced way and adding context to existing business data.  The results can help leaders to identify patterns that reveal buyer behavior, discover...

Authors Photo Precisely Editor | Data Enrichment | December 11, 2020
Retail Site Selection in a World of Digital Transformation

Retail Site Selection and Financial Forecasting

Retail site selection is the process of assessing the suitability of a potential retail location and forecasting the financial return on that investment. By leveraging objective data and unbiased...

Authors Photo Precisely Editor | Location Intelligence | November 16, 2020
Location Brings Context for Improved AI-Powered Analytics

Location Brings Context for Improved AI-Powered Analytics

In recent years, two important technology trends have converged: big data analytics and location intelligence. Big banks, telecommunications companies, global retailers, insurance companies, and...

Authors Photo Precisely Editor | Location Intelligence | October 21, 2020
Exploring the Role of Data in the Mortgage Industry

Exploring the Role of Data in the Mortgage Industry

Big data and its corollaries – artificial intelligence (AI) and machine learning – are having a transformative effect on virtually every industry. As the volume of data collected by businesses,...

Authors Photo Precisely Editor | Data Enrichment | September 2, 2020
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