3 Keys to Operationalize Location Data
Virtually every piece of data in the world is attached in some way to a physical location. With the proliferation of mobile phones, GPS devices, IoT sensors, and other location-aware technology, businesses have more power than ever before to put additional context around their data. The value of that additional context is enormous. Increasing uses […]
MapInfo Pro v2023: What’s new?
Use Location Intelligence for Better Site Selection and Property Investment
There’s an old saying that the three things that matter most in selecting a property are location, location, and location. What are all the factors that really affect site-selection? Location Intelligence site selection can help you better understand everything from consumer behavior to geological information about a particular location. For businesses, the site selection process […]
5G and Location Intelligence: Drive Telco Growth with Trusted Insights
Demand for telecommunications bandwidth is exploding. Consumers are clamoring for high availability and instant connectivity to support streaming audio and video, data-intensive applications, and more. Smart devices are proliferating – a trend that will undoubtedly continue as connected vehicles, wearables, and IoT sensors gain widespread adoption. 5G telco technology will make it possible to deliver on […]
Top 10 Tips for Successful Retail Site Selection
Assessing your retail network and generating an expansion plan requires diligence, data, and expertise. Here at Precisely we bring all three of these things together. As part of that journey here are 10 Tips for Successful Retail Site Selection from our experts in demography, location intelligence, and data science. 1. Verify the quality of your […]
4 Industries Using Location Intelligence to Make Better Decisions
Today’s companies are becoming experts at extracting business intelligence from data and making business decisions. One element that’s still underutilized is location intelligence. What is location intelligence? Forrester defines location intelligence as “the practice of collecting and managing customer location data, enriching it with other data sources, and analyzing for contextual insights for the purposes […]
Simplify Data Interoperability and Enrichment with Geo Addressing and the PreciselyID
Drive Better Business Strategy with Fast and Easy Data Enrichment
In virtually every organization, people are talking about how to make data-driven decisions. Forward-looking companies around the globe invest billions in digital transformation. They’re focusing on advanced analytics, data quality, data enrichment tools, and integration technology. Their goal is to support better strategic and tactical decisions. But no executive wants to pour money into a […]
Driving Customer Engagement with Location Based Data
Location intelligence is changing the world, yet most companies have still barely tapped its potential, if they have done so at all. Achieving optimum location intelligence rests upon the four pillars of data integrity – integrating data from the various systems that house it; verifying the accuracy, consistency, and completeness of that information; analyzing it in terms […]
Unleash the Power of Addresses with Precisely’s Pre-built Geocode API for Snowflake
Accurate physical addresses play a vital role in most business analytics. Whether your aim is to understand your target customers, the physical infrastructure of an area, traffic flows, or even weather patterns, accurate location is an essential first step toward linking meaningful datasets. By zeroing in on location, you can better understand relationships between people, […]
The Role of Location Data in Wildfire Risk Assessment
Wildfires have been prominent in the news lately. The 2020 California wildfire season was a record-setting year. By year end, 9,917 fires had burned over 4.2 million acres, making 2020 the largest wildfire season recorded in California’s modern history. The length of fire season is estimated to have increased by 75 days across the Sierras. Insurers […]
Best of 2022: Round Up
As 2022 wraps up, we would like to recap our top posts of the year in Data Integrity, Data Integration, Data Quality, Data Governance, Location Intelligence, SAP Automation, and how data affects specific industries. Let’s take a look! Best of Data Integrity Data integrity empowers your businesses to make fast, confident decisions based on trusted […]