Customer data? It’s a big deal, and your organization probably has a team of people fully focused on ensuring it’s managed and used as effectively and responsibly as possible. Product data? Ditto...

We use addresses every day – typing them into navigation apps, filling out online forms, printing them on envelopes. Addresses seem pretty straightforward, and we don’t often worry about getting...

Address data: it’s packed with potential for data-driven decision-making, but it’s also one of the most challenging types of data to get right. Think about the use cases for address data within...

Earlier this year, Precisely announced Data Link: an ecosystem of pre-linked datasets from leading data providers. And now, I get to say that Dun & Bradstreet, a leading global provider of...

In my experience working with insurers, accurately assessing wildfire risk has long been a challenge – and today, that challenge is more pressing than ever. Research shows that the risk of extreme...

A former colleague recently asked me to explain my role at Precisely. After my (admittedly lengthy) explanation of what I do as the EVP and GM of our Enrich business, she summarized it in a very...

I’ve been reading a lot about the “rapid pace of change” – as if change itself is a new thing. The reality is that business has always been defined by rapid change, and change, by definition,...

“Data is a key ingredient in deeper insights, more informed decisions, and clearer execution. Advanced firms establish practices to ensure data quality, build data fabrics, and apply insights where...

Key Takeaways: Data integrity is achieved when data has maximum accuracy, consistency, and context – giving you the power to trust your data and make better business decisions. The journey to...