Customer Experience Strategies that Deliver Quick Wins

Automating customer engagement during a customer’s moment of need while delivering a delightful experience are the customer experience strategies that many aspire. The good news is that the pieces of the puzzle to achieve this goal are available today as plug-and-play cloud services. Many of the calls to your call center are about the communications […]

Provide a Better Customer Experience with Chatbots

Customer experience (CX) is rapidly becoming a critical battleground in the fight for competitive advantage. Gone are the days when companies could focus primarily or exclusively on a physical product. Today, consumers expect to engage with companies throughout the entire lifecycle of the products they purchase. They have far greater access to information during the […]

Use Video to Build a Customer-Centric Company

The video revolution is in full swing. Consumers have overwhelmingly expressed their preference for video over static website content and other digital media. Cisco estimates that by 2022, online videos will make up more than 82% of all consumer-driven internet traffic. That’s a 15x increase over 2017 numbers. Consumers are connected 24/7, and video provides […]

Re-Imagining Customer Engagement for the Financial Services Industry

As the world looks hopefully toward positive changes in 2021, there can be little doubt that some of the events of 2020 will have lasting impact on society as a whole for years to come. One significant change last year came in the form of customer engagement. Research sponsored by the CMO Council in association […]