When and How to Use SMS to Engage Your Customers

When and How to Use SMS to Engage Your Customers

An estimated 3.8 billion people today own a smartphone. Of those, about 75 percent have devices with short message services (SMS), more commonly referred to as texting. Ninety percent of those will check their text messages multiple times daily, many within seconds, and most within minutes of receiving them. While email is still the king […]