How to Use Geodemographic Segmentation Profiles for Site Selection

How to Use Geodemographic Segmentation Profiles for Site Selection

Rapid, unexpected change is compelling retailers to become far more adaptable than they have ever been before. Leaders who can acclimate themselves quickly and make smart, data-driven decisions will see their businesses survive and prosper. Those who stick to outdated modes of thinking, in contrast, will fall further and further behind.  Geodemographic segmentation profiles play a […]