Ensure a Smarter Tomorrow by Unlocking Efficiency With Your Address Data Today

Ensure a Smarter Tomorrow by Unlocking Efficiency With Your Address Data Today

Virtually every business on the planet captures and stores address information. Ostensibly this data enables you to ship items or send mail to customers and prospects, to correspond with suppliers, and to communicate with a network of distributors or other partners. But address information provides so much more than that. When you know where your […]

Maximizing the Value of Your Address Data with Geo Addressing

Maximizing the Value of Your Address Data with Geo Addressing

Address data: for many businesses, it falls into one of two categories – a valuable asset, or a major (and costly) headache. What makes address data so challenging for those that fall into the latter category? Well, address challenges can often be traced to human error. We may be constantly glued to our computers and […]

What is Last-Mile Delivery? Common Challenges and Solutions

What is Last-Mile Delivery_ Common Challenges and Solutions

When was the last time you shopped online and had a package shipped to you? Or skipped the cooking and had takeout delivered to your door? For consumers, behaviors like these have become so ingrained in our day-to-day lives that we barely give these delivery practices much thought – until something goes wrong. No one […]

Unleash the Power of Addresses with Precisely’s Pre-built Geocode API for Snowflake

Unleash the Power of Addresses with Precisely's Pre-built Geocode API for Snowflake

Accurate physical addresses play a vital role in most business analytics. Whether your aim is to understand your target customers, the physical infrastructure of an area, traffic flows, or even weather patterns, accurate location is an essential first step toward linking meaningful datasets. By zeroing in on location, you can better understand relationships between people, […]

Best of 2022: Top 5 Location Intelligence and Data Enrichment Blog Posts

Best of 2022: Top 5 Location Intelligence and Data Enrichment Blog Posts

This year brought some exciting new content in the space of Location Intelligence and Data Enrichment and as 2022 comes to an end we wanted to share our Top 5 Location Intelligence and Data Enrichment blog posts. Let’s count then down! #5 4 Ways Property Graph Simplifies Property Data Enrichment When a property is central […]

Geocoding vs Geo Addressing: What’s the Difference?

Geocoding vs Geo Addressing - What's the Difference

Even in a highly digitized economy, location matters – a lot. In fact, it could very well be argued that location matters more than ever. Location provides the critical context about where we live and work, how we spend our leisure time, where we shop, and more. Geography provides clues about demographics. It enhances our […]

Impactful Insights from a Simple Address: Know Who, Know Where, Know Now

Geocoding: Impactful Insights from a Simple Address: Know Who, Know Where, Know Now

What can you figure out from a person’s address? The obvious answer is, “Where they live.” However, there’s much more you can learn about a person from an address than that with geo addressing and data enrichment capabilities. In this article, you’ll learn what kinds of information you can gain with the right capabilities, and […]

Targeting Customers Using Consumer Behavior Data

Targeting Customers Using Customer Behavior Data

Data enrichment and location intelligence both play pivotal roles in overall data integrity. By augmenting internal consumer behavior data with trusted curated data from Precisely, businesses benefit from a much deeper understanding of their customers, competitors, and the world around them. That leads to business insights that people can trust. The success of any business […]

7 Steps to Choosing the Right Geo Addressing Solution

7 Steps to Choosing the Right Geo Addressing Solution

Location data has become an everyday part of our lives, thanks to the availability of location-based tools on the internet and our smartphones. Mobile map apps with turn-by-turn directions, weather apps, apps for tracking your pizza delivery or ride-share driver, apps for finding gas stations with the best prices — they all use some form […]

The Business Value of Geo Addressing and Data Enrichment

The Business Value of Geocoding in 2020

Location intelligence presents a valuable opportunity for data-driven businesses. The process of unlocking that value starts with geocoding. The business value of geo addressing combines industry-leading geocoding capabilities with address verification and data enrichment to provide scalable, enterprise-grade location geospatial intelligence capabilities for global organizations. More accurate location information The process by which businesses ingest […]

Geo addressing: Efficiently manage addresses to automate business processes

Geo addressing - Efficiently manage addresses to automate business processes

One of the most difficult data challenges that organizations face is compiling an accurate, current, and correctly formatted dataset of customer addresses and their associated geocodes. We call this geo addressing and it is an essential step before you can tackle any number of business processes, including: Invoicing Compliance-related customer communications Direct mail marketing to […]