Chief Data Officers: You need to be a Marketing Pro, Too
Throughout my career I’ve traveled down two paths, and I’m passionate about both. My first path centered on data strategy and management, teaching me that trusted data delivers great business outcomes. As a data management practitioner, I built and scaled data quality, master data management, and data governance solutions for a variety of organizations. I […]
2025 Planning Insights: Data Governance Adoption Has Risen Dramatically
Key Takeaways: Interest in data governance is on the rise – 71% of organizations report that their organization has a data governance program, compared to 60% in 2023. Top reported benefits of data governance programs include improved quality of data analytics and insights (58%), improved data quality (58%), and increased collaboration (57%). Data governance is […]
Forging a Data Strategy for Success in Uncertain Times
The results are in! The 2023 Data Integrity Trends and Insights Report, published in partnership between Precisely and Drexel University’s LeBow College of Business, delivers groundbreaking insights into the importance of trusted data. For the report, more than 450 data and analytics professionals worldwide were surveyed about the state of their data programs. One major […]
Real-World Data Governance: The Role of Data Governance in a Data Strategy
Does your company have a formal data strategy? If so, does that strategy effectively lay out a path toward better business outcomes by helping you optimize your use of data? Although it is a given that data can be one of a company’s real differentiators if used properly, many organizations still do not have a […]
Data Strategy SOS: Signs Your Data Initiatives Need Help
It’s indisputable that in today’s business environment, data comprises a valuable organizational asset, providing the keys to competitive differentiation and strategic advantage. In that context, data governance has emerged as a critical discipline to enable business success and a data strategy. To elicit value from their data, organizations must ensure that it is accurate and […]
A Chief Data Officer’s 4 Imperatives for Achieving Data Intelligence and Driving Transformation
Data is one of the most valuable assets that a business can have in their digital transformation journey. It’s so important, that corporations will eventually formally recognize data as an asset on corporate balance sheets, alongside hard assets like real estate or inventory, and intangibles such as intellectual property or goodwill. It’s only natural, then, […]