Preparing for PIM (Product Information Management)
Five steps to get your organization ready for a pim software or product information management initiative
Who’s this eBook for, and why should you read it?
Over the last few years, B2B and B2C buying habits have changed dramatically as consumers have widely embraced online channels. Remaining competitive in this increasingly digital economy depends on your ability to manage the explosion of product information across sales channels—and the underlying technology you need to do that is a PIM software or product information management platform.
If you’re tasked with finding and implementing PIM software or augmenting your current technology, this eBook is for you. In it, you’ll get practical tips on how to get ready for your PIM journey and what capabilities to look for to ensure that you’re investing in a platform that will help you compete and thrive today and long into the future.
- Get the right people in place
- Identify locations and sources of product data and digital assets
- Establish what good looks like
- See how your current content measures up
- Select the right PIM